If celebrities Twitter accounts only were used to promote their upcoming events, they would just have their good ol’ official website and that would be it. It’s actually a bit sad that such a talented and creative person didn’t find a way to do something fun or even remotely interesting with his account. I don’t know if you follow other celebrities, but there are many many things he could do on there to create a real bond his fans and not make them feel like they’re writing to a bot. I’m not expecting him to pull a Kanye West, but something in between could be much appreciated.